Tuesday, October 11, 2011

Week 5 - Blogger Review

I am reviewing the New York Times's BITS section (Business Innovation Technology Society) blog about the Facebook app that was finally released for the iPad. This app has been long awaited. People who had iPads and wanted to look at Facebook had three options. First they could use Safari and go to Facebook that way. Second, they could use the Facebook for iPhone app and just enlarge it. This way was not that enjoyable because it wasn't made for the iPad so it did not fit smoothly. The last method is to use other Facebook for iPad apps that were available, none of these are very good because they are not made by Facebook.
The blog mentioned that the creation of a Facebook app will help Apple and Facebook more than people might think. This is the first Facebook app for an Android or iOS tablet. Since so many people spend hours on Facebook, being able to look at Facebook naturally on an iPad will make a lot of people more willing to spend the extra bucks to get one.
In the blog, they explained when it took so long. There were disagreements between Facebook and Apple about the integration of the Social Network Ping. Apple also wanted to make sure the app was as good as it could be before it was released. The blog quoted Bret Taylor, Facebook's Chief Technology Officer, ' “We really feel that we have built an app that takes full advantage of touch, photos and chat.”.'
Facebook also wanted to take advantage of multi-touch and the LED display so that this app could wow people.

Link of the Blog: http://bits.blogs.nytimes.com/2011/10/10/at-long-last-facebook-releases-an-ipad-app/

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